About us

Strong supporters – strong promoters
Founded in February 2010 the Überseestadt Marketingverein e.V. in the meantime has over 50 members and is enjoying steady growth.
Our aim is to promote the image and reputation of the Überseestadt as a tourist and business location. We support cultural institutions, trade, catering and events that will draw visitors to the Überseestadt… the Überseetörn, for example, a summer festival for the whole family.

Together we want to move the Überseestadt forward, promoting its vibrant flair and vitality. We have developed a plan – the ÜberseestadtPlan – to aid orientation and offer information on the large number of local retailers, restaurants, prominent buildings and the public transport system in the Überseestadt.

Uniting strengths and using synergies
An important part of our work is in combining and coordinating events and marketing tools, as well as enhancing communication between participants. For marketing and PR work we have some strong partners at our side to boost creative input.
We benefit from the existing potential of our members by drawing on their experiences, ideas and ambitions when developing promotion measures. We have initiated various interest groups as communication and discussion platforms. This combined marketing effort means that we achieve an overall image with a uniform appearance.

Our invitation to you
We want to move things forward – You can help us! Whether as an investor, retailer, cultural institution, or restaurant: We invite you to take a proactive part in shaping the future development of our Überseestadt. Share your ideas with us!

Überseestadt Marketingverein e. V.:

Advisory Board Chairman:
• Dr. Dirk Kühling, Senator for Economic Affairs and Ports

Advisory Board Members (in alphabetical order)
• Heiko Grein, ps promotion
• Uwe Kluge, Großmarkt Bremen GmbH
• Karsten Nowak, Handelskammer Bremen
• Dietrich Penz, Fotostudio Penz GmbH
• Thomas Rust, Breko GmbH
• Peter Scharlau, Peter Scharlau PS Steuerberatung
• Dr. Klaus Sondergeld, WFB Wirtschaftsförderung Bremen GmbH, Geschäftsbereich Standortmarketing

Executive Board:
• Peter Siemering, Geschäftsführer der BTZ Bremer Touristik-Zentrale GmbH

Office:
Maren Benkenstein
c/o Panolife GmbH
Am Speicher XI, 1
28217 Bremen
Telefon: 0421 – 69 66 76 71
Telefax: 0421 – 69 66 76 72
Mobil: 0173 – 990 87 63
E-Mail: benkenstein@bremen-tourism.de

Headquarters:
c/o BTZ Bremer Touristik-Zentrale GmbH
Findorffstraße 105
28215 Bremen